Jamestown High School Will Rework Mascot Design, Keep “Red Raider” Name


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JAMESTOWN – The Jamestown Public School District will be hiring a graphic designer to rework the high school’s logo and mascot, discounting the use of the “J with feathers” branding. 

This week the School Board approved a resolution officially changing the logo and mascot, however a motion to change the “Red Raider” name failed.


Last month at this time the district’s Mascot Committee recommended the school discontinue using the “J with feathers” and find a new logo.

The committee, reassembled by Superintendent Dr. Kevin Whitaker last year, was tasked with examining the school’s mascot, imagery used and nickname.

A recent push from some in the community refueled the effort to rebrand, citing disrespect to Native Americans.



 

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