New York Launches ‘Mask Up’ Campaign

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ALBANY – New York State Governor’s on Monday announced the state is launching a new campaign to encourage mask wearing.

Governor Andrew Cuomo says the state is teaming up with The RealReal and dozens of fashion designers to create masks for sale, with the proceeds benefitting local charities.

The masks will be sale for five weeks at

To help keep the Mask Up campaign in the spotlight, Cuomo is asking people to post photos of themselves wearing masks and to tag their photos with #MaskUp.

“They want to help and everybody can use their talent to help in the way they can best,” said Cuomo. “The RealReal will sell them and the profits will go to COVID relief organizations.”

“Public Schools, which is a very cool designer, is going to release their New York Tough mask,” furthered Cuomo. “It’s going to be released today.”

When it comes to the daily coronavirus numbers across the state, the statewide positive infection rate is 1.45% overall.


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