Girl Scouts To Launch, Start Girl Scout Cookie Program Early This Year

Image via the Girl Scouts of Western New York.

JAMESTOWN – The early launch and pre-sale of the iconic Girl Scout Cookie Program® is making the winter season a little brighter, just in time for the holidays.

Officials say this includes the debut of the NEW – Toast-Yay! ™ cookie alongside other favorites.

Image via the Girl Scouts of Western New York.

The special pre-sale will allow Girl Scout Cookie lovers across Western New York to be able to purchase their favorite cookies online through direct shipping throughout the sale December 5, 2020 to March 28, 2021. To support girls with an online cookie purchase the public can go to or call 1-888-837-6410 to be sent a purchase link via e-mail from a local Girl Scout selling in their area. Also, when customers order 6+ packages, shipping is ½ off!

The Girl Scout Cookie Program® is the largest entrepreneurial program for girls in the world, where girls get hands-on practice with a variety of skills, including goal setting, decision making, money management, people skills, and business ethics as they learn to think like entrepreneurs. Through the Cookie Program, girls not only discover their inner leadership potential, but also use their earnings to power amazing experiences for themselves and their troop, including community service, travel, outdoor adventure, and science, technology, engineering, and math (STEM) programming.

The change in the programs’ start date accommodates the overwhelming amount of requests received by girls and their customers to have Girl Scout cookies available during the holiday season. Western New Yorkers will get to enjoy favorites like Thin Mints®, Caramel deLites®, and the new Toast-Yay!™, a French toast–inspired cookie dipped in delicious icing and full of flavor in every bite.

Amid challenging world events and a global pandemic this year, Girl Scouts in Western New York will again embrace their entrepreneurial spirit by selling cookies through online platforms and innovative “virtual cookie booths” on social media (with parental supervision).The safety of the girls and the public is key and Girl Scouts’ virtual options help to ensure that the public is able to support girls in a safe way. Many girls will offer socially distant or contactless sales and delivery options. If local guidelines allow, in-person sales directly at cookie booths during March 7 to March 28, 2021 may also be available in certain areas once direct sales begin while keeping girls’ safety top priority. A cookie purchase is an investment in girl leadership directly in the Western New York community.

With every sale, the Girl Scout Cookie Program teaches girls to think like entrepreneurs as they run their own small businesses and learn skills like goal setting, people skills, and decision making—which are imperative for any leadership role. And girls decide how to use their portion of the proceeds for unforgettable leadership experiences and community projects, while GSWNY depends on the funds to deliver life-changing Girl Scout programming to 13,000 girls in Western New York.

“Girls need our support more than ever, and we are committed to positioning girls for success both now and in the future through our comprehensive, year-round program experience for girls,” said Alison Wilcox, CEO of Girl Scouts of Western New York. “As the largest girl-led entrepreneurial program in the world, the Girl Scout Cookie Program® provides girls with an unparalleled experience to refine their entrepreneurial skills and build a lifetime of leadership. We also welcome adult volunteers and girls to join Girl Scouts.”

The Girl Scout Cookie Program runs December 5, 2020 to March 28, 2021 and cookies are $5 per box. To learn more about supporting a girl with a purchase, girl membership, and adult volunteerism visit or call 1-888-837-6410. Girl Scouts at Home is the #1 Rated Afterschool Program by Parents Magazine.


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