By Katerina Belales
ALBANY, N.Y. (WENY) – New York State launched its first public health education campaign on Monday in order to educate more residents about marijuana.
According to Gov. Kathy Hochul and the Office of Cannabis Management, the initiative titled “Cannabis Conversations” plans to de-stigmatize the substance. It will also focus on public health by explaining the benefits and risks of cannabis use, such as who can consume, where to consume and how to consume safely.
“With the ‘Cannabis Conversations’ campaign, we’re following through on our commitment to provide New Yorkers with the information they need to safely navigate the new Cannabis Law,” Gov. Hochul said. “Education is the best tool to keep New Yorkers healthy as we continue to ramp up this safe, inclusive, and equitable industry.”
The campaign started Monday and will continue for approximately three months, with advertisements airing on television, radio, public transit, billboards and social media.
New York legalized marijuana in 2021 for adults 21 years old and older.